n-tv Brand Score: 86/100 - Strong Brand tier

Seriös, schnell, kompetent informiert

n-tv (n-tv.de) earns a Brand Analyzer score of 86 out of 100, placing it in the Strong Brand tier among Media & Entertainment brands. Among 3894 Media & Entertainment brands analyzed, n-tv ranks in the 83rd percentile (category average 75, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 85/100, Digital Presence 100/100, Visual Identity 95/100, Messaging Clarity 95/100, Trust Foundation 94/100, AI Discoverability 83/100, Brand Authority 56/100.

AI Snapshot

n-tv is a German television news channel founded in 1992 and headquartered in Cologne. Owned by RTL Deutschland and led by CEO Sonja Schwetje, it delivers around-the-clock news coverage in text and video format across politics, business, stock markets, sports, and world events. The channel positions itself as a serious, fast, and competent source of information for a broad German audience seeking timely and reliable news.

Key facts about n-tv
Brand Namen-tv
Domainn-tv.de
IndustryMedia & Entertainment
Founded1992
HeadquartersCologne
Parent Company / OwnerRTL Deutschland
CEOSonja Schwetje
Main CompetitorsWELT (94/100), Tagesschau (92/100), Phoenix, Focus Online (94/100), Bild (90/100), t-online (92/100), ZDFheute

Evidence

Moz Domain Authority 88/100 vs category average 50 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #1,051 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.

n-tv appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.

The homepage meta description reads "Nachrichten seriös, schnell und kompetent. Artikel und Videos aus Politik, Wirtschaft, Börse, Sport und aller Welt." (Meta description: 16 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt mentions GPTBot, Google-Extended - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is DE-only, limiting citation in English-language AI answers.

Detected tech stack: Next.js.

Social footprint: verified profiles on X (Twitter), Instagram, LinkedIn, YouTube, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Score breakdown - 7 dimensions

AI visibility

n-tv scores 56/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

n-tv has a limited AI-visibility profile at 56/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (63/100) and its weakest is visibility (50/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,051 (Tranco) and a Moz Domain Authority of 88/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify n-tv from memory (August 2026) - a sign these signals are paying off.

Visibility - 50/100

Trust - 58/100

Recommendation likelihood - 63/100

Does AI know n-tv?

Live results from asking a general-purpose AI assistant about the brand, checked August 2026.

When asked "What is n-tv?", Claude could identify the brand as of August 2026. n-tv is a German 24-hour news television channel based in Cologne, owned by RTL Group, known for rolling news coverage, business and financial reporting, and its website n-tv.de which mirrors this content online. Best known for Being one of Germany's main 24-hour news and business TV channels, alongside its rival Welt.

When asked "Best brands similar to n-tv?", Claude would recommend n-tv as of August 2026. It's a well-established, widely recognized German news broadcaster, so it would naturally come up when discussing German news media brands.

People Also Ask About n-tv

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are n-tv's main competitors?

n-tv's main competitors include WELT (94/100), Tagesschau, Phoenix, Focus Online (94/100), Bild (90/100). These companies compete in the Media & Entertainment space for similar customers, offering comparable products or services.

Sources: Brand Analyzer scan

n-tv vs WELT: how do they compare?

n-tv and WELT are competitors in Media & Entertainment. Brand Analyzer scores n-tv at 86/100 and WELT at 94/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.

Sources: Brand Analyzer scan

What are the best alternatives to n-tv?

Popular alternatives to n-tv include WELT (94/100), Tagesschau, Phoenix, Focus Online (94/100), Bild (90/100). Each is an established option in the Media & Entertainment space; the best fit depends on your specific needs, budget, and required features.

Sources: Brand Analyzer scan

What products or services does n-tv offer?

n-tv offers a 24-hour television news channel along with a digital platform (n-tv.de) featuring articles and videos on politics, business, stock markets, sports, and international news.

Sources: n-tv official site

What is n-tv?

n-tv is a German television news channel founded in 1992, headquartered in Cologne, and owned by RTL Deutschland. It provides continuous news coverage through both broadcast television and digital platforms, including its website n-tv.de.

Sources: n-tv official site

When was n-tv founded?

n-tv was founded in 1992. n-tv operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is n-tv headquartered?

n-tv is headquartered in Cologne. n-tv operates in the Media & Entertainment category.

Sources: Wikidata

What does n-tv do?

n-tv delivers news in text and video format covering politics, business, stock markets, sports, and international events. It operates around the clock, providing timely updates and articles for a German-speaking audience via television and its online platform.

Sources: n-tv official site

Does ChatGPT recommend n-tv?

n-tv scores 63/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: n-tv official site

How can n-tv improve its AI discoverability?

n-tv can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: n-tv official site

What is n-tv known for?

n-tv is known for being one of Germany's established 24-hour news channels, offering broad coverage of politics, economics, financial markets, sports, and world affairs. It combines journalistic seriousness with rapid reporting of current events.

Sources: n-tv official site

Who owns n-tv?

n-tv is owned by or part of RTL Deutschland. n-tv operates in the Media & Entertainment category.

Sources: Wikidata

Who uses n-tv?

n-tv is used by news-interested people in Germany who want to stay informed quickly and reliably about politics, business, financial markets, sports, and world events.

Sources: n-tv official site

Recommendations

Peer brands

Ranked closest to n-tv: Nova.rs (86/100), Newgrounds (86/100), OBS (86/100), Paciolan (86/100).

A step up - brands to learn from: Yamaha Corporation (91/100), The Washington Post (91/100).

Category leader: Complex (97/100).