Open Markets Institute Brand Score: 76/100 - Brand-Ready tier

Research, policy, advocacy against monopoly power

Open Markets Institute (openmarketsinstitute.org) scores 76 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Non-profit brands, Government brands, Legal brands, in the 43rd percentile of 7749 Non-profit brands.

AI Snapshot

Open Markets Institute is a non-profit organization founded in 2017 and headquartered in Washington, D.C. It focuses on stopping monopolies, strengthening antitrust law and competition policy, and promoting fair democracy. The organization conducts research, develops policy, and advocates on issues of corporate concentration and monopoly power. Its target audience includes policymakers, journalists, academics, advocacy groups, and citizens concerned with these issues.

Key facts about Open Markets Institute
Brand NameOpen Markets Institute
Domainopenmarketsinstitute.org
IndustryNon-profit, Government
Founded2017
HeadquartersWashington, D.C.
Main CompetitorsAmerican Antitrust Institute, American Economic Liberties Project (74/100), Public Citizen (85/100), Institute for Local Self-Reliance (72/100), Economic Policy Institute (83/100), Demand Progress (76/100)

Evidence

Moz Domain Authority 57/100 vs category average 51 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #452,291 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "The Open Markets Institute is a non-profit organization dedicated to stopping monopolies, strengthening antitrust law and competition policy, and promoting fair democracy for all." (Meta description: 24 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt mentions GPTBot, ClaudeBot, Google-Extended - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: Squarespace.

Social footprint: verified profiles on X (Twitter), LinkedIn, Facebook, Instagram, YouTube; no detected presence on GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Open Markets Institute?

Live results from asking a general-purpose AI assistant about the brand, checked September 2026.

When asked "What is Open Markets Institute?", Claude could identify the brand as of September 2026. Open Markets Institute is a Washington, D.C.-based nonprofit think tank that researches and advocates against corporate monopolies and concentrated economic power, promoting antitrust enforcement and competition policy. It publishes reports and journalism (including through its o Best known for Advocating for stronger antitrust enforcement against Big Tech and corporate monopolies.

When asked "Best brands similar to Open Markets Institute?", Claude would recommend Open Markets Institute as of September 2026. It's a well-known and influential voice in the modern antitrust and anti-monopoly movement, so it would naturally come up alongside groups like the American Economic Liberties Project or Public Knowledge.

People Also Ask About Open Markets Institute

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Open Markets Institute's main competitors?

Open Markets Institute's main competitors in Non-profit: American Economic Liberties Project (74/100), Public Citizen (85/100), Institute for Local Self-Reliance (72/100), Economic Policy Institute (83/100), Demand Progress (76/100).

Sources: Brand Analyzer scan

What is Open Markets Institute?

Open Markets Institute is a non-profit organization, founded in 2017 and based in Washington, D.C., dedicated to stopping monopolies, strengthening antitrust law and competition policy, and promoting fair democracy. It operates within the non-profit, government, and legal policy space.

Sources: Open Markets Institute official site

When was Open Markets Institute founded?

Open Markets Institute was founded in 2017. Open Markets Institute operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is Open Markets Institute headquartered?

Open Markets Institute is headquartered in Washington, D.C.. Open Markets Institute operates in the Non-profit category.

Sources: Wikidata

Does ChatGPT recommend Open Markets Institute?

Open Markets Institute scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Open Markets Institute official site

How can Open Markets Institute improve its AI discoverability?

Open Markets Institute can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Open Markets Institute official site

What products or services does Open Markets Institute offer?

Open Markets Institute offers research, policy development, and advocacy services related to antitrust law, competition policy, and monopoly power, targeted at policymakers, journalists, academics, advocacy groups, and concerned citizens.

Sources: Open Markets Institute official site

Who uses Open Markets Institute?

Open Markets Institute's work is used by policymakers, journalists, academics, advocacy groups, and citizens who are concerned with corporate concentration, monopoly power, and democratic governance.

Sources: Open Markets Institute official site

What is Open Markets Institute known for?

Open Markets Institute is known for its focus on antitrust law, competition policy, and monopoly power, positioning itself as a leading non-profit voice on these issues in relation to democratic governance.

Sources: Open Markets Institute official site

Recommendations

AI visibility

Open Markets Institute scores 39/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Open Markets Institute has a weak AI-visibility profile at 39/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (53/100) and its weakest is visibility (26/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #452,291 (Tranco) and a Moz Domain Authority of 57/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Open Markets Institute from memory (September 2026) - a sign these signals are paying off.

Visibility - 26/100

Trust - 46/100

Recommendation likelihood - 53/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Open Markets Institute: One Call Now (76/100), OF&G (Organic Farmers & Growers) (76/100), Operation Code (76/100), Opportunity@Work (76/100).

A step up - brands to learn from: Youth Ki Awaaz (81/100), Young Survival Coalition (81/100).

Category leader: Change.org (97/100).

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