Over the Influence Brand Score: 76/100 - Brand-Ready tier

Contemporary art beyond boundaries

Over the Influence (overtheinfluence.com) scores 76 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Media & Entertainment brands, Other brands, in the 48th percentile of 27269 Media & Entertainment brands.

AI Snapshot

Over the Influence is a global contemporary art gallery with locations in Hong Kong, Los Angeles, and Bangkok. It champions artists whose work explores the intersections of contemporary art, architecture, design, music, fashion, and other forms of visual expression. The gallery positions itself as an international platform that embraces crossover creative practices beyond traditional fine art, appealing to a culturally diverse audience of collectors and enthusiasts.

Key facts about Over the Influence
Brand NameOver the Influence
Domainovertheinfluence.com
IndustryMedia & Entertainment, Other
Main CompetitorsPerrotin (83/100), David Zwirner (79/100), Lehmann Maupin (78/100), Pace Gallery (78/100), Gagosian (83/100), Hauser & Wirth (77/100), Almine Rech (78/100)

Evidence

Moz Domain Authority 38/100 vs category average 52 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.

Ranked #2,942,978 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

Over the Influence appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.

The homepage meta description reads "To champion artists who explore the intersections of contemporary art, architecture, design, music, fashion, and other forms of visual expression." (No meta description) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: PHP, Apache, WordPress, Ghost.

Social footprint: verified profiles on Facebook, Instagram, YouTube, GitHub; no detected presence on X (Twitter), LinkedIn - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

People Also Ask About Over the Influence

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Over the Influence's main competitors?

Over the Influence's main competitors in Media & Entertainment: Perrotin (83/100), David Zwirner (79/100), Lehmann Maupin (78/100), Pace Gallery (78/100), Gagosian (83/100).

Sources: Brand Analyzer scan

Does ChatGPT recommend Over the Influence?

Over the Influence scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: Over the Influence official site

What is Over the Influence?

Over the Influence is a global contemporary art gallery with locations in Hong Kong, Los Angeles, and Bangkok. It represents and exhibits artists whose work spans the intersections of contemporary art, architecture, design, music, fashion, and other visual disciplines.

Sources: Over the Influence official site

How can Over the Influence improve its AI discoverability?

Over the Influence can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Over the Influence official site

Who uses Over the Influence?

Over the Influence's audience includes art collectors, contemporary art enthusiasts, cultural tourists, and creatives interested in the crossover between visual art and fields such as design, architecture, music, and fashion.

Sources: Over the Influence official site

What is Over the Influence known for?

Over the Influence is known for being an international contemporary art gallery with a multi-city presence-Hong Kong, Los Angeles, and Bangkok-and for showcasing artists whose work crosses boundaries between fine art and other creative disciplines like fashion, music, and design.

Sources: Over the Influence official site

Recommendations

AI visibility

Over the Influence scores 36/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Over the Influence has a weak AI-visibility profile at 36/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is visibility (30/100). It benefits from a global traffic rank of #2,942,978 (Tranco), open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 38/100.

Visibility - 30/100

Trust - 39/100

Recommendation likelihood - 45/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Over the Influence: Outreach Magazine (76/100), OTV Lebanon (76/100), OVO Hydro (76/100), Owlchemy Labs (76/100).

A step up - brands to learn from: Zoom (81/100), Zeno Group (81/100).

Category leader: Change.org (97/100).

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