Sterker auteursrecht, betere positie
Platform Makers (platformmakers.nl) scores 67 out of 100 on Brand Analyzer, placing it in the Developing tier among Non-profit brands, Legal brands, Media & Entertainment brands, in the 14th percentile of 21561 Non-profit brands.
Platform Makers is a Dutch coalition of organizations representing creative professionals, focused on strengthening copyright law and improving the legal and economic position of creators in the Netherlands. It advocates for a fairer auteurscontractenrecht (author's contract law) and unites makers and their representative bodies to jointly lobby on copyright issues. The organization operates in the non-profit, legal, and media & entertainment sectors, serving authors, artists, and related trade associations.
| Brand Name | Platform Makers |
|---|---|
| Domain | platformmakers.nl |
| Industry | Non-profit, Legal |
| Main Competitors | Auteursbond, BNO (Beroepsorganisatie Nederlandse Ontwerpers), NVJ (Nederlandse Vereniging van Journalisten), Buma/Stemra (79/100), Kunstenbond (75/100) |
Moz Domain Authority 22/100 vs category average 47 / leader 98 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Platform Makers - Voor een sterker auteursrecht en een betere positie voor de maker" (Meta description: 14 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Apache, WordPress, Ghost.
Social footprint: verified profiles on LinkedIn, Facebook, Instagram, YouTube; no detected presence on X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Platform Makers?", Claude could not identify the brand as of October 2026. I don't genuinely recognize Platform Makers as a specific company, likely because it's a small or niche Dutch firm with limited presence in my training data.
When asked "Best brands similar to Platform Makers?", Claude would not surface Platform Makers as of October 2026. I can't vouch for or recommend a company I don't have verified information about.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Platform Makers's main competitors in Non-profit: Buma/Stemra (79/100), Kunstenbond (75/100).
Sources: Brand Analyzer scan
Platform Makers has low AI-search visibility, scoring 24/100 on Brand Analyzer's AI visibility composite (visibility 15, trust 22, recommendation 42). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Platform Makers official site
Platform Makers scores 42/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Platform Makers official site
Platform Makers is a Dutch non-profit coalition that brings together creative makers and their representative organizations to advocate for stronger copyright protection and a better legal position for creators in the Netherlands.
Sources: Platform Makers official site
Platform Makers unites creative makers and belangenorganisaties (interest groups) to jointly campaign for a fairer auteurscontractenrecht (author's contract law) and to strengthen the overall position of creative professionals under Dutch copyright law.
Sources: Platform Makers official site
Platform Makers can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Platform Makers official site
Platform Makers does not offer commercial products but provides advocacy services: representing creative makers' interests, lobbying for stronger copyright law, and coordinating joint action among member organizations on auteurscontractenrecht issues.
Sources: Platform Makers official site
Platform Makers is known for acting as a collective voice for creative professionals in the Netherlands on copyright issues, particularly in pushing for improvements to the auteurscontractenrecht.
Sources: Platform Makers official site
Platform Makers is used by creative makers, authors, and the belangenorganisaties (trade and professional associations) that represent them in matters related to Dutch copyright law.
Sources: Platform Makers official site
Platform Makers scores 24/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Platform Makers has a weak AI-visibility profile at 24/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (42/100) and its weakest is visibility (15/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 22/100 and thin schema.org structured data. In a live check (October 2026), Claude could not identify Platform Makers from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Platform Makers: Plastics Recyclers Europe (67/100), Pingst Sverige (67/100), PLMA (Private Label Manufacturers Association International Council) (67/100), Police Executive Research Forum (PERF) (67/100).
A step up - brands to learn from: Zentralwohlfahrtsstelle der Juden in Deutschland e.V. (71/100), Zoryan Institute (71/100).
Category leader: Change.org (97/100).
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