PR TIMES Brand Score: 81/100 - Strong Brand tier

シェアNo.1のプレスリリース配信サービス

PR TIMES (prtimes.jp) scores 81 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Media & Entertainment brands, Marketing & Advertising brands, Technology brands, in the 78th percentile of 39070 Media & Entertainment brands.

AI Snapshot

PR TIMES (prtimes.jp) is a Japanese press release distribution service that helps companies publish and disseminate news releases. It is used by 65.6% (2,646 of 4,035) of publicly listed companies in Japan, making it the leading service of its kind in the country. The platform aggregates news from startups to global corporations and is also used by the general public to follow company news and trends.

Key facts about PR TIMES

Brand Name	PR TIMES
Domain	prtimes.jp
Industry	Media & Entertainment, Marketing & Advertising
Main Competitors	@Press (63/100), Kyodo News PR Wire (66/100), Dream News (54/100), PR Newswire (83/100), Business Wire (83/100), Value Press

Evidence

Ranked #3,480 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.

PR TIMES has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.

The homepage meta description reads "プレスリリースをPR TIMESで配信して、効果的なPRを実現。上場企業の65.6％(2,646社／4,035社)が利用する現在シェアNo.1のプレスリリース配信代行サービス。話題のベンチャー～グローバル企業のニュースリリースが集まる生活者も要注目のサイトです。プレスリリースの受信は無料です。" (Meta description too short (2 words). OG description present but brief) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is JA-only, limiting citation in English-language AI answers.

Detected tech stack: Express, WordPress, React.

Social footprint: verified profiles on Facebook, X (Twitter), Instagram, GitHub; no detected presence on LinkedIn, YouTube - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know PR TIMES?

Live results from asking a general-purpose AI assistant about the brand, checked November 2026.

When asked "What is PR TIMES?", Claude could identify the brand as of November 2026. PR TIMES is a leading press release distribution platform in Japan that lets companies publish and distribute news releases to media outlets, journalists, and the public online. It's a publicly traded company (Tokyo Stock Exchange) and one of the dominant players in Japan's PR di Best known for Being Japan's largest online press release distribution service.

When asked "Best brands similar to PR TIMES?", Claude would recommend PR TIMES as of November 2026. It's a top-of-mind name for press release distribution specifically within the Japanese market, so I'd mention it if someone asked about PR/media distribution platforms in Japan.

People Also Ask About PR TIMES

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are PR TIMES's main competitors?

PR TIMES's main competitors in Media & Entertainment: @Press (63/100), Kyodo News PR Wire (66/100), Dream News (54/100), PR Newswire (83/100), Business Wire (83/100).

Sources: Brand Analyzer scan

What products or services does PR TIMES offer?

PR TIMES offers a press release distribution service that allows companies to publish and disseminate news releases to media, business partners, and the public. The platform also functions as a content hub where users can browse press releases from a wide range of companies, from startups to large global corporations, free of charge for readers.

Sources: PR TIMES official site

What is PR TIMES?

PR TIMES is a Japanese press release distribution company and online platform that enables businesses to publish and distribute news releases to media outlets, partners, and the general public.

Sources: PR TIMES official site

How visible is PR TIMES in AI search?

PR TIMES has moderate AI-search visibility, scoring 57/100 on Brand Analyzer's AI visibility composite (visibility 78, trust 21, recommendation 61). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.

Sources: PR TIMES official site

What does PR TIMES do?

PR TIMES distributes press releases on behalf of companies, helping them communicate corporate news, product launches, and announcements effectively. It also operates a public-facing website where these releases are aggregated and made available for free to anyone interested in reading them.

Sources: PR TIMES official site

What is PR TIMES known for?

PR TIMES is known for being Japan's leading press release distribution service, used by 65.6% of publicly listed companies (2,646 out of 4,035) in the country, giving it the largest market share in this category.

Sources: PR TIMES official site

Does ChatGPT recommend PR TIMES?

PR TIMES scores 61/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: PR TIMES official site

How can PR TIMES improve its AI discoverability?

PR TIMES can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: PR TIMES official site

Who uses PR TIMES?

PR TIMES is used by public relations and marketing professionals, corporate executives, and companies ranging from startups to global corporations to distribute press releases. It is also used by general consumers and the public who are interested in staying informed about corporate news and emerging trends.

Sources: PR TIMES official site

Why is PR TIMES popular?

PR TIMES is popular because it holds the largest market share among press release distribution services in Japan, used by 65.6% of listed companies. It serves a wide range of clients from startups to global corporations, and its platform is also followed by general consumers interested in company news, making it a central hub connecting corporate communications with public information consumption.

Sources: PR TIMES official site

Recommendations

• Improve meta descriptions for AI - Write clear, concise meta and Open Graph descriptions that answer 'what does this company do?' in 10-30 words. AI systems rely heavily on these to summarize your brand. (impact: high, effort: quick_win)
• Boost search engine authority - Your Moz Domain Authority indicates limited search ranking potential. Improve it by building high-quality backlinks, optimizing on-page SEO, and publishing authoritative content. (impact: medium, effort: major)
• Build a content ecosystem - Add a blog, documentation, or help center to your website. A rich content ecosystem signals brand maturity and authority. (impact: medium, effort: major)
• Ensure your logo is in the HTML - We detected your favicon but couldn't find a logo element in your page HTML. Ensure your logo uses an <img> or <svg> tag with 'logo' in the class, id, or alt attribute for better brand recognition. (impact: low, effort: quick_win)
• Strengthen your typography - Consider using 2-3 distinct fonts (heading, body, and optionally an accent font) loaded via a professional font service for consistent cross-platform rendering. (impact: low, effort: quick_win)

AI visibility

PR TIMES scores 57/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

PR TIMES has a limited AI-visibility profile at 57/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (78/100) and its weakest is trust (21/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #3,480 (Tranco). The main gaps holding it back: no llms.txt to steer AI to its best pages. In a live check, Claude could already identify PR TIMES from memory (November 2026) - a sign these signals are paying off.

Visibility - 78/100

• Wikipedia presence - 40/40
• Wikidata entity - 23/25
• Web popularity (Tranco) - 15/20
• Reddit visibility - 0/15

Trust - 21/100

• Domain Authority - 0/30
• Backlink trust (spam score) - 0/10
• Schema.org structured data - 17/25
• Knowledge graph anchors (sameAs) - 0/15
• llms.txt convention - 0/10
• Reddit sentiment (heuristic) - 4/10

Recommendation likelihood - 61/100

• robots.txt AI bot permissions - 30/30
• Sitemap.xml presence - 10/10
• Help center / Docs hub - 0/15
• FAQ presence - 3/15
• Category-relative authority - 8/20
• Category leader signals - 10/10

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

• Name Quality - 90/100
• Digital Presence - 100/100
• Visual Identity - 85/100
• Messaging Clarity - 75/100
• Trust Foundation - 92/100
• AI Discoverability - 75/100
• Brand Authority - 54/100

Peer brands

Ranked closest to PR TIMES: Future (81/100), Prop Movie Money (81/100), PR Week (81/100), Psych2Go (81/100).

A step up - brands to learn from: Yuga Labs (91/100), Yr (91/100).

Category leader: Change.org (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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