Scotland's Lifestyle Magazine
Scottish Field (scottishfield.co.uk) scores 79 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Media & Entertainment brands, Travel & Hospitality brands, Food & Beverage brands, in the 65th percentile of 29778 Media & Entertainment brands.
Scottish Field is a Scottish monthly lifestyle magazine that covers culture, travel, food, and heritage within Scotland. It positions itself as Scotland's premier lifestyle publication, offering curated content and expert storytelling aimed at affluent, culturally engaged readers both in Scotland and internationally. The publication blends journalism with local insight to showcase the best of Scottish life.
| Brand Name | Scottish Field |
|---|---|
| Domain | scottishfield.co.uk |
| Industry | Media & Entertainment, Travel & Hospitality |
| Main Competitors | The Scots Magazine, Scotland Magazine, Scottish Home & Country, Country Life (79/100), Tatler (81/100) |
Moz Domain Authority 49/100 vs category average 51 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #569,576 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Scotland" (Meta description too short (1 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on Facebook, X (Twitter), Instagram, YouTube, GitHub; no detected presence on LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Scottish Field?", Claude could identify the brand as of October 2026. Scottish Field is Scotland's oldest general interest magazine, covering topics like country life, food and drink, travel, culture, and Scottish heritage. It's been published since 1903 and targets an upmarket Scottish readership interested in lifestyle and current affairs. Best known for Being Scotland's longest-running quality lifestyle magazine covering country pursuits and Scottish culture.
When asked "Best brands similar to Scottish Field?", Claude would recommend Scottish Field as of October 2026. It's a well-established, recognizable title in Scottish lifestyle and country magazine publishing, so it would naturally come up alongside similar regional or heritage lifestyle publications.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Scottish Field's main competitors in Media & Entertainment: Country Life (79/100), Tatler (81/100).
Sources: Brand Analyzer scan
Scottish Field has limited AI-search visibility, scoring 40/100 on Brand Analyzer's AI visibility composite (visibility 18, trust 64, recommendation 50). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Scottish Field official site
Scottish Field scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Scottish Field official site
Scottish Field is a Scottish monthly lifestyle magazine that focuses on Scotland's culture, heritage, food, and travel. It is positioned as Scotland's premier lifestyle publication, delivering content aimed at affluent, culturally engaged readers.
Sources: Scottish Field official site
Scottish Field can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Scottish Field official site
Scottish Field offers a monthly magazine featuring content on Scottish food, travel, culture, heritage, and lifestyle reviews.
Sources: Scottish Field official site
Scottish Field produces monthly magazine content covering Scottish lifestyle topics such as food, travel, culture, and heritage. It delivers journalism and reviews intended to capture the essence of Scottish life for its readership.
Sources: Scottish Field official site
Scottish Field is known for being Scotland's premier lifestyle magazine, offering a curated mix of food, travel, culture, and heritage content aimed at an affluent, culturally engaged audience.
Sources: Scottish Field official site
Scottish Field is read by affluent, culturally engaged individuals interested in Scottish lifestyle, travel, food, and heritage, including both residents of Scotland and an international audience with ties or interest in Scottish culture.
Sources: Scottish Field official site
Scottish Field scores 40/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Scottish Field has a limited AI-visibility profile at 40/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (64/100) and its weakest is visibility (18/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #569,576 (Tranco) and a Moz Domain Authority of 49/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data. In a live check, Claude could already identify Scottish Field from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Scottish Field: Science Gallery (79/100), Science and Nonduality (SAND) (79/100), Stats Perform (Opta) (79/100), Screen Innovations (79/100).
A step up - brands to learn from: Zoom (81/100), Znews (81/100).
Category leader: Change.org (97/100).
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