Alle Sportnews auf einen Blick
sport.de (sport.de) scores 90 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Media & Entertainment brands, Sports & Fitness brands, in the 94th percentile of 9377 Media & Entertainment brands.
sport.de is a German-language sports news website that provides live tickers, results, tables, and transfer news across a wide range of sports, including football (Bundesliga), Formel 1, NFL, biathlon, boxing, and darts. It positions itself as a central German-language destination for fast and comprehensive sports coverage of national and international competitions, targeting sports fans in Germany seeking real-time information.
| Brand Name | sport.de |
|---|---|
| Domain | sport.de |
| Industry | Media & Entertainment, Sports & Fitness |
| Main Competitors | kicker (84/100), Sport1 (90/100), Sky Sport (69/100), Bild Sport (90/100), Eurosport (84/100), Spox (92/100), transfermarkt (80/100), DAZN (56/100) |
Moz Domain Authority 63/100 vs category average 54 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #7,295 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
sport.de has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "⚠ Liveticker, Ergebnisse, Tabellen, Transfers ➤ Aktuelle News der Fußball-Bundesliga, NFL, Formel 1, Biathlon, Boxen, Darts u.v.m." (Meta description: 17 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions GPTBot, Google-Extended - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on X (Twitter), Instagram, LinkedIn, GitHub; no detected presence on Facebook, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is sport.de?", Claude could identify the brand as of September 2026. sport.de is a German-language sports news website covering football and other sports with live scores, standings, news, and video content, particularly strong on Bundesliga coverage. Best known for German football (Bundesliga) news and live scores.
When asked "Best brands similar to sport.de?", Claude would recommend sport.de as of September 2026. It's a well-known German sports portal I'd mention alongside kicker.de or sport1.de for German sports news and live scores.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
sport.de's main competitors in Media & Entertainment: kicker (84/100), Sport1 (90/100), Sky Sport (69/100), Bild Sport (90/100), Eurosport (84/100).
Sources: Brand Analyzer scan
sport.de offers live tickers, match results, league tables, and transfer news across sports including Fußball-Bundesliga, Formel 1, NFL, biathlon, boxing, and darts.
Sources: sport.de official site
sport.de is a German-language sports news website that delivers live tickers, results, tables, and transfer news covering a broad range of sports.
Sources: sport.de official site
sport.de has moderate AI-search visibility, scoring 66/100 on Brand Analyzer's AI visibility composite (visibility 70, trust 66, recommendation 60). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: sport.de official site
sport.de aggregates and publishes real-time sports news, live tickers, match results, league tables, and transfer updates for sports such as football (Bundesliga), Formel 1, NFL, biathlon, boxing, and darts.
Sources: sport.de official site
sport.de scores 60/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: sport.de official site
sport.de is known for its live tickers and up-to-date results and tables covering the Fußball-Bundesliga along with other sports like Formel 1, NFL, biathlon, boxing, and darts.
Sources: sport.de official site
sport.de can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: sport.de official site
sport.de is used by sports-interested individuals and fans in Germany who want to quickly and comprehensively follow various sports, results, and news.
Sources: sport.de official site
sport.de scores 66/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
sport.de has a moderate AI-visibility profile at 66/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (70/100) and its weakest is recommendation likelihood (60/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #7,295 (Tranco). The main gaps holding it back: no llms.txt to steer AI to its best pages. In a live check, Claude could already identify sport.de from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to sport.de: SPORT1 (90/100), Sony Music (90/100), Sportsnet (90/100), Stardock (90/100).
A step up - brands to learn from: Yr (91/100), Yamaha Corporation (91/100).
Category leader: Complex (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.