Super.cz Brand Score: 79/100 - Brand-Ready tier

Žhavé novinky ze světa celebrit

Super.cz (super.cz) scores 79 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Media & Entertainment brands, in the 61st percentile of 21275 Media & Entertainment brands.

AI Snapshot

Super.cz is a Czech-language online media outlet focused on celebrity news, human relationships, and lifestyle topics. Founded in 2008, it is operated jointly by the Seznam.cz portal and the publishing house Borgis. The site targets Czech readers interested in tabloid-style news, celebrities, and social trends, positioning itself as a leading Czech tabloid news portal.

Key facts about Super.cz
Brand NameSuper.cz
Domainsuper.cz
IndustryMedia & Entertainment
Founded2008
Main CompetitorsBlesk.cz (81/100), eXtra.cz, Expres.cz (80/100), AHA.cz (78/100), TN.cz

Evidence

Moz Domain Authority 58/100 vs category average 52 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "Super.cz - žhavé novinky ze světa celebrit, nejnovější články o vztazích mezi lidmi a mnoho dalšího. Server provozují ve spolupráci portál Seznam.cz a vydavatelství Borgis." (Meta description: 25 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is CS-only, limiting citation in English-language AI answers.

Social footprint: verified profiles on X (Twitter), LinkedIn, Instagram, YouTube, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Super.cz?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is Super.cz?", Claude could identify the brand as of October 2026. Super.cz is a Czech entertainment and celebrity gossip news website, part of the CNC (Centrum Holdings) media group, covering celebrity news, lifestyle, TV and showbiz stories for Czech readers. Best known for Czech celebrity gossip and entertainment news.

When asked "Best brands similar to Super.cz?", Claude would recommend Super.cz as of October 2026. It's one of the most visited Czech-language entertainment and tabloid news sites, so it's relevant when discussing Czech media or celebrity gossip outlets.

People Also Ask About Super.cz

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Super.cz's main competitors?

Super.cz's main competitors in Media & Entertainment: Blesk.cz (81/100), Expres.cz (80/100), AHA.cz (78/100).

Sources: Brand Analyzer scan

What is Super.cz?

Super.cz is a Czech online news portal specializing in celebrity gossip, human relationships, and lifestyle content. It was founded in 2008 and is operated jointly by the Seznam.cz internet portal and the Borgis publishing house.

Sources: Super.cz official site

When was Super.cz founded?

Super.cz was founded in 2008. Super.cz operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

What products or services does Super.cz offer?

Super.cz offers online news articles covering celebrities, relationships, and lifestyle topics, delivered through its website in collaboration with Seznam.cz and Borgis.

Sources: Super.cz official site

What does Super.cz do?

Super.cz publishes news articles about celebrities, relationships, and societal trends for a Czech-speaking audience. It provides tabloid-style journalism covering public figures and lifestyle topics, operating as a digital news service in collaboration with Seznam.cz and Borgis.

Sources: Super.cz official site

Does ChatGPT recommend Super.cz?

Super.cz scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Super.cz official site

How can Super.cz improve its AI discoverability?

Super.cz can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Super.cz official site

Who uses Super.cz?

Super.cz is used by Czech readers interested in celebrity gossip, bulvár (tabloid) news, relationship stories, and current societal trends.

Sources: Super.cz official site

What is Super.cz known for?

Super.cz is known for its coverage of celebrity news and gossip, relationship stories, and lifestyle topics within the Czech media landscape. It is recognized as one of the prominent Czech tabloid-style news portals.

Sources: Super.cz official site

Recommendations

AI visibility

Super.cz scores 24/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Super.cz has a weak AI-visibility profile at 24/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (50/100) and its weakest is visibility (13/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 58/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Super.cz from memory (October 2026) - a sign these signals are paying off.

Visibility - 13/100

Trust - 19/100

Recommendation likelihood - 50/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Super.cz: Sunset Studios (79/100), Socolive TV (79/100), Supermassive Games (79/100), SuperYacht Times (79/100).

A step up - brands to learn from: Zoom (81/100), Zeno Group (81/100).

Category leader: Change.org (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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