Your source for surf culture
SURFER Magazine (surfingmagazine.com) scores 63 out of 100 on Brand Analyzer, placing it in the Developing tier among Media & Entertainment brands, Sports & Fitness brands, in the 9th percentile of 32454 Media & Entertainment brands.
SURFER Magazine is a media outlet dedicated to covering the surfing world, including breaking news, competitions, athlete profiles, photography, and surf culture. It operates the website surfingmagazine.com and offers a newsletter to keep readers updated on industry news, contests, and events. The publication positions itself as a leading authoritative source for surf enthusiasts, athletes, and fans seeking comprehensive coverage of the sport and its lifestyle.
| Brand Name | SURFER Magazine |
|---|---|
| Domain | surfingmagazine.com |
| Industry | Media & Entertainment, Sports & Fitness |
| Main Competitors | Surfline (90/100), The Inertia (80/100), Stab Magazine (82/100), World Surf League (83/100), BeachGrit (80/100) |
Moz Domain Authority 55/100 vs category average 51 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #1,784,778 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Sign up for our newsletter and stay up-to-date with the latest industry news, featured stories, contests, events and much more." (Meta description: 20 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on X (Twitter), Facebook, Instagram, YouTube; no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
SURFER Magazine's main competitors in Media & Entertainment: Surfline (90/100), The Inertia (80/100), Stab Magazine (82/100), World Surf League (83/100), BeachGrit (80/100).
Sources: Brand Analyzer scan
SURFER Magazine has low AI-search visibility, scoring 18/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 19, recommendation 50). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: SURFER Magazine official site
SURFER Magazine offers surf news articles, event and competition coverage, photography features, and cultural content related to surfing. It also provides a newsletter service that delivers updates on industry news, contests, and events directly to subscribers.
Sources: SURFER Magazine official site
SURFER Magazine scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.
Sources: SURFER Magazine official site
SURFER Magazine is a media publication focused on surfing, covering news, competitions, photography, and culture for surf enthusiasts worldwide. It operates primarily through its website, surfingmagazine.com, and offers a newsletter for readers to stay updated on industry developments.
Sources: SURFER Magazine official site
SURFER Magazine delivers surf-related content including breaking news, event coverage, competition results, athlete features, and photography. It also provides a newsletter that keeps subscribers informed about industry news, contests, and upcoming events, serving as a hub for surf culture and lifestyle content.
Sources: SURFER Magazine official site
SURFER Magazine can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: SURFER Magazine official site
SURFER Magazine is used by surfing enthusiasts, professional and amateur athletes, and fans interested in surf news, competitions, culture, and lifestyle content. Its audience includes people who want to stay informed about the sport through news, photography, and event coverage.
Sources: SURFER Magazine official site
SURFER Magazine is known for its comprehensive coverage of the surfing world, including competitions, athlete profiles, and high-quality photography that captures surf culture and lifestyle. It is recognized as an established media source within the surfing community for timely news and in-depth features.
Sources: SURFER Magazine official site
SURFER Magazine scores 18/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
SURFER Magazine has a weak AI-visibility profile at 18/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (50/100) and its weakest is visibility (0/100). It benefits from a global traffic rank of #1,784,778 (Tranco), a Moz Domain Authority of 55/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and thin schema.org structured data.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to SURFER Magazine: D'Addario (63/100), SunDay.id (63/100), Lucky Hills Casino (63/100), SweepstakesCasinos.com (63/100).
A step up - brands to learn from: Ziyouz (71/100), Zishy (71/100).
Category leader: Change.org (97/100).
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