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The Statesman (thestatesman.com) scores 85 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Media & Entertainment brands, in the 87th percentile of 23504 Media & Entertainment brands.
The Statesman is an Indian newspaper headquartered in Kolkata, founded in 1818. It provides news coverage from India and around the world, including breaking news, business, sports, entertainment, opinions, and editorials. The publication is positioned as a long-standing, veteran source of journalism, targeting news-conscious readers in India and globally who seek reliable updates on current affairs.
| Brand Name | The Statesman |
|---|---|
| Domain | thestatesman.com |
| Industry | Media & Entertainment |
| Founded | 1818 |
| Headquarters | Kolkata |
| Main Competitors | The Times of India, Hindustan Times, The Hindu (84/100), The Indian Express (94/100), The Telegraph (India), Deccan Herald (84/100) |
Moz Domain Authority 73/100 vs category average 52 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "India News, Latest News - The Statesman provides latest news today from India and the world. Get all exclusive Breaking News, current headlines, live news, latest news on business,…" (Meta description: 38 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on Facebook, X (Twitter), YouTube, LinkedIn, Instagram, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is The Statesman?", Claude could identify the brand as of October 2026. The Statesman is one of India's oldest English-language newspapers, founded in 1875 and headquartered in Kolkata, known for its coverage of national and West Bengal regional news. Best known for Being one of India's oldest and most historic English-language daily newspapers.
When asked "Best brands similar to The Statesman?", Claude would recommend The Statesman as of October 2026. It's a legacy Indian newspaper worth mentioning alongside other major English-language Indian publications like The Hindu or The Times of India.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
The Statesman's main competitors in Media & Entertainment: The Hindu (84/100), The Indian Express (94/100), Deccan Herald (84/100).
Sources: Brand Analyzer scan
The Statesman offers news coverage across multiple categories, including national and international news, business updates, sports coverage, entertainment news, and exclusive breaking news. It also provides opinion pieces and editorials on current affairs.
Sources: The Statesman official site
The Statesman is an Indian newspaper headquartered in Kolkata, founded in 1818. It delivers news from India and around the world across categories such as business, sports, entertainment, and politics, along with opinion pieces and editorials.
Sources: The Statesman official site
The Statesman has limited AI-search visibility, scoring 36/100 on Brand Analyzer's AI visibility composite (visibility 17, trust 48, recommendation 55). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: The Statesman official site
The Statesman was founded in 1818. The Statesman operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
The Statesman is headquartered in Kolkata. The Statesman operates in the Media & Entertainment category.
Sources: Wikidata
The Statesman reports and publishes news content covering India and global affairs, including breaking news, business updates, sports coverage, entertainment news, and editorial opinions. It operates as a media outlet delivering timely and comprehensive journalism to its readers.
Sources: The Statesman official site
The Statesman scores 55/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.
Sources: The Statesman official site
The Statesman can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: The Statesman official site
The Statesman is known for being one of India's long-standing newspapers, having been founded in 1818. It is recognized for its legacy of credible journalism and for providing exclusive breaking news along with opinions and editorials on topics like business, sports, and entertainment.
Sources: The Statesman official site
The Statesman is used by news-conscious readers in India and around the world who seek reliable and timely updates on current affairs, business, sports, and entertainment.
Sources: The Statesman official site
The Statesman scores 36/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
The Statesman has a weak AI-visibility profile at 36/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (55/100) and its weakest is visibility (17/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 73/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify The Statesman from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to The Statesman: The Shed (85/100), The Scientist (85/100), The Tech Interactive (85/100), Thomas Nelson (85/100).
A step up - brands to learn from: Yuga Labs (91/100), Yr (91/100).
Category leader: Change.org (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.