Breaking News, Anytime, Anywhere
Times Now (timesnownews.com) earns a Brand Analyzer score of 82 out of 100, placing it in the Strong Brand tier among Media & Entertainment brands. Among 4278 Media & Entertainment brands analyzed, Times Now ranks in the 69th percentile (category average 75, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 98/100, Digital Presence 86/100, Visual Identity 90/100, Messaging Clarity 100/100, Trust Foundation 74/100, AI Discoverability 86/100, Brand Authority 59/100.
Times Now is an English-language news channel based in India, operating the website timesnownews.com. Founded in 2006 and owned by The Times Group, it delivers breaking news and in-depth coverage of politics, world affairs, business, sports, entertainment, and lifestyle topics. The brand targets news consumers in India and globally who seek timely and comprehensive reporting on national and international events, positioning itself as a credible and fast source of information from an established Indian media house.
| Brand Name | Times Now |
|---|---|
| Domain | timesnownews.com |
| Industry | Media & Entertainment |
| Founded | 2006 |
| Parent Company / Owner | The Times Group |
| Main Competitors | NDTV (93/100), India Today (92/100), Republic TV (91/100), CNN-News18 (83/100), Zee News, ABP News (87/100), Hindustan Times, The Indian Express |
Moz Domain Authority 87/100 vs category average 51 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #13,278 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
Times Now appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "News - Get all the latest news from India, US, World, Politics, Sports, Technology, Business, Lifestyle and Entertainment news on Times Now." (Meta description: 22 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 3 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions GPTBot, ChatGPT-User - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Next.js.
Social footprint: verified profiles on X (Twitter), Instagram, YouTube; no detected presence on Facebook, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Times Now scores 62/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Times Now has a moderate AI-visibility profile at 62/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (73/100) and its weakest is visibility (53/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #13,278 (Tranco) and a Moz Domain Authority of 87/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Times Now from memory (August 2026) - a sign these signals are paying off.
Live results from asking a general-purpose AI assistant about the brand, checked August 2026.
When asked "What is Times Now?", Claude could identify the brand as of August 2026. Times Now is an Indian English-language news channel and website owned by The Times Group (Bennett, Coleman & Co.), covering national and international news, politics, and current affairs. Best known for Being a major English-language news TV channel in India, part of the Times Group media network.
When asked "Best brands similar to Times Now?", Claude would recommend Times Now as of August 2026. It's one of India's prominent English news outlets, so it would naturally come up alongside other major Indian news media brands.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Times Now's main competitors include NDTV (93/100), India Today (92/100), Republic TV (91/100), CNN-News18 (83/100), Zee News. These companies compete in the Media & Entertainment space for similar customers, offering comparable products or services.
Sources: Brand Analyzer scan
Times Now and NDTV are competitors in Media & Entertainment. Brand Analyzer scores Times Now at 82/100 and NDTV at 93/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Brand Analyzer scan
Popular alternatives to Times Now include NDTV (93/100), India Today (92/100), Republic TV (91/100), CNN-News18 (83/100), Zee News. Each is an established option in the Media & Entertainment space; the best fit depends on your specific needs, budget, and required features.
Sources: Brand Analyzer scan
Times Now is an English-language news channel and news website based in India, founded in 2006 and owned by The Times Group. It provides news coverage of politics, world affairs, business, sports, entertainment, and lifestyle topics for audiences in India and internationally.
Sources: Times Now official site
Times Now has moderate AI-search visibility, scoring 62/100 on Brand Analyzer's AI visibility composite (visibility 53, trust 73, recommendation 64). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Times Now official site
Times Now was founded in 2006. Times Now operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Times Now offers news content across categories including politics, world affairs, business, sports, technology, lifestyle, and entertainment. It provides this through a television news channel and its website, timesnownews.com, featuring breaking news, live updates, and in-depth articles.
Sources: Times Now official site
Times Now delivers real-time breaking news and in-depth reporting across categories including Indian and international politics, world affairs, business, sports, technology, lifestyle, and entertainment. It operates as both a television news channel and a news website, providing live updates and comprehensive coverage of current events.
Sources: Times Now official site
Times Now scores 64/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Times Now official site
Times Now can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Times Now official site
Times Now is owned by or part of The Times Group. Times Now operates in the Media & Entertainment category.
Sources: Wikidata
Times Now is known for providing breaking news and live updates on Indian and global politics, business, sports, and entertainment, combining speed of reporting with the credibility associated with The Times Group, a major Indian media house.
Sources: Times Now official site
Times Now is used by news consumers in India and around the world who are interested in staying informed about current events, including politics, business, sports, technology, and entertainment.
Sources: Times Now official site
Ranked closest to Times Now: Ticketsolve (82/100), ThunderTix (82/100), Top Class Actions (82/100), Touring Club Italiano (82/100).
A step up - brands to learn from: Yamaha Corporation (91/100), theSkimm (91/100).
Category leader: Complex (97/100).