Stomp Brand Score: 84/100 - Strong Brand tier

Singapore's Viral News & Stories

Stomp (tnp.sg) scores 84 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Media & Entertainment brands, in the 86th percentile of 27407 Media & Entertainment brands.

AI Snapshot

Stomp (tnp.sg) is a Singapore-based media platform that aggregates viral community stories and breaking news submitted by citizens. It positions itself as a crowd-sourced, citizen-journalism outlet focused on trending local content, offering an authentic view of what's happening across Singapore in real time. The platform targets Singapore residents and online users interested in community stories and viral social content.

Key facts about Stomp
Brand NameStomp
Domaintnp.sg
IndustryMedia & Entertainment
Main CompetitorsMothership (82/100), AsiaOne (85/100), The Independent Singapore (83/100), All Singapore Stuff, Coconuts Singapore (86/100), The Online Citizen (74/100)

Evidence

Moz Domain Authority 76/100 vs category average 52 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #228,284 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

Stomp appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.

The homepage meta description reads "See the latest viral Singapore community stories and breaking news submitted by citizens on the ground. Stay updated on what's trending in SG right now." (Meta description: 25 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: React.

Social footprint: verified profiles on Instagram, Facebook, X (Twitter), LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Stomp?

Live results from asking a general-purpose AI assistant about the brand, checked October 2026.

When asked "What is Stomp?", Claude could identify the brand as of October 2026. Stomp (tnp.sg) is a Singaporean citizen journalism and news portal run by Singapore Press Holdings, originally tied to The New Paper, where readers submit photos, videos, and stories about everyday happenings, quirky incidents, and social issues in Singapore. Best known for crowdsourced, user-submitted news and viral local stories from Singapore.

When asked "Best brands similar to Stomp?", Claude would recommend Stomp as of October 2026. It's a well-known example of citizen journalism in Singapore, so I'd mention it if someone asked about local news aggregators or viral content sites in that market.

People Also Ask About Stomp

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Stomp's main competitors?

Stomp's main competitors in Media & Entertainment: Mothership (82/100), AsiaOne (85/100), The Independent Singapore (83/100), Coconuts Singapore (86/100), The Online Citizen (74/100).

Sources: Brand Analyzer scan

Does ChatGPT recommend Stomp?

Stomp scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: Stomp official site

How can Stomp improve its AI discoverability?

Stomp can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Stomp official site

What is Stomp?

Stomp is a Singapore-based media platform, accessible at tnp.sg, that publishes viral community stories and breaking news submitted by citizens. It functions as a citizen-journalism outlet, curating and sharing crowd-sourced content reflecting trending local events and social happenings across Singapore.

Sources: Stomp official site

What does Stomp do?

Stomp aggregates and publishes citizen-submitted stories, photos, and reports about viral and trending events happening in Singapore. It collects user-generated content from the public and presents it as community news, covering everyday incidents, social trends, and breaking local happenings.

Sources: Stomp official site

Recommendations

AI visibility

Stomp scores 47/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Stomp has a limited AI-visibility profile at 47/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (60/100) and its weakest is visibility (36/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #228,284 (Tranco) and a Moz Domain Authority of 76/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Stomp from memory (October 2026) - a sign these signals are paying off.

Visibility - 36/100

Trust - 60/100

Recommendation likelihood - 53/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Stomp: ERE (84/100), Times Square NYC (84/100), Tom's Hardware (84/100), Top10VPN (84/100).

A step up - brands to learn from: Yuga Labs (91/100), Yr (91/100).

Category leader: Change.org (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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