Empowering sustainability professionals worldwide
Trellis Group (trellis.net) scores 85 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Media & Entertainment brands, Non-profit brands, Energy & Utilities brands, in the 91st percentile of 37755 Media & Entertainment brands.
Trellis Group is an organization serving sustainability professionals through media, events, and a peer network. It provides journalism, conferences, and community resources aimed at helping corporate sustainability and ESG leaders convert climate commitments into actionable strategies. The group positions itself as an integrated resource combining reporting, live events, and professional networking for its target audience of corporate sustainability executives and environmental strategy leaders.
| Brand Name | Trellis Group |
|---|---|
| Domain | trellis.net |
| Industry | Media & Entertainment, Non-profit |
| Main Competitors | Sustainable Brands (82/100), Environmental Leader (77/100), edie (84/100), ESG Today (76/100), Corporate Knights (81/100) |
Moz Domain Authority 71/100 vs category average 50 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #33,078 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
Trellis Group appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Trellis Group empowers sustainability professionals to tackle the climate crisis through our industry-leading events, media and peer network." (Meta description: 18 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx, WordPress, Ghost, HubSpot.
Social footprint: verified profiles on LinkedIn, Instagram, YouTube, X (Twitter), GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Trellis Group?", Claude could not identify the brand as of September 2026. I don't genuinely recognize a company called Trellis Group operating at trellis.net in the Media & Entertainment space, likely because it's a smaller or niche player without much presence in my training data.
When asked "Best brands similar to Trellis Group?", Claude would not surface Trellis Group as of September 2026. I can't recommend a company I don't have verified information about, since I'd risk giving inaccurate details.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Trellis Group's main competitors in Media & Entertainment: Sustainable Brands (82/100), Environmental Leader (77/100), edie (84/100), ESG Today (76/100), Corporate Knights (81/100).
Sources: Brand Analyzer scan
Trellis Group has moderate AI-search visibility, scoring 52/100 on Brand Analyzer's AI visibility composite (visibility 41, trust 66, recommendation 55). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Trellis Group official site
Trellis Group offers industry events, sustainability-focused media and journalism, and a professional peer network designed for corporate sustainability practitioners and ESG leaders.
Sources: Trellis Group official site
Trellis Group scores 55/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Trellis Group official site
Trellis Group is an organization that empowers sustainability professionals to address the climate crisis through industry-focused events, media, and a peer network. It operates in the media, non-profit, and energy/utilities sectors, serving as a resource hub for corporate sustainability and ESG professionals.
Sources: Trellis Group official site
Trellis Group produces sustainability-focused journalism, hosts industry events, and maintains a professional peer network for sustainability practitioners. It combines these formats into an integrated ecosystem intended to help leaders translate climate commitments into actionable corporate strategy.
Sources: Trellis Group official site
Trellis Group can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Trellis Group official site
Trellis Group is used by corporate sustainability professionals, executives, and leaders responsible for environmental and ESG strategy within their organizations.
Sources: Trellis Group official site
Trellis Group is known for its combination of sustainability journalism, industry events, and peer networking aimed at corporate sustainability professionals. It is positioned as a leading resource for actionable insights on climate strategy within organizations.
Sources: Trellis Group official site
Trellis Group scores 52/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Trellis Group has a limited AI-visibility profile at 52/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (66/100) and its weakest is visibility (41/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #33,078 (Tranco) and a Moz Domain Authority of 71/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check (September 2026), Claude could not identify Trellis Group from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Trellis Group: Training Industry, Inc. (85/100), Toys"R"Us (85/100), Trey Songz (85/100), Tribute (85/100).
A step up - brands to learn from: Yuga Labs (91/100), Yr (91/100).
Category leader: Change.org (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.