Grow Your Own, Richmond California
Urban Tilth (urbantilth.org) scores 74 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Non-profit brands, Food & Beverage brands, Education brands, in the 40th percentile of 19230 Non-profit brands.
Urban Tilth is a nonprofit organization founded in 2005 and based in Richmond, California. It works to build a resident-led, sustainable local food system in Richmond and surrounding areas, converting vacant land into urban farms and community hubs. The organization focuses on improving food access, education, job creation, and community health, particularly for underserved residents of Richmond and North Richmond.
| Brand Name | Urban Tilth |
|---|---|
| Domain | urbantilth.org |
| Industry | Non-profit, Food & Beverage |
| Founded | 2005 |
| Headquarters | Richmond |
| Main Competitors | City Slicker Farms (73/100), Planting Justice, Soul Fire Farm, Added Value, Alemany Farm |
Moz Domain Authority 40/100 vs category average 48 / leader 97 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Grow Your Own, Richmond California" (No meta description. OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx, WordPress, Ghost.
Social footprint: verified profiles on Facebook, Instagram, YouTube, LinkedIn; no detected presence on X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Urban Tilth?", Claude could identify the brand as of October 2026. Urban Tilth is a nonprofit based in Richmond, California, focused on community-driven urban agriculture, operating farms and gardens to build food security and connect residents, especially youth, to growing and accessing healthy food. Best known for Operating urban farms and food justice programs in Richmond, CA, including the North Richmond Farm.
When asked "Best brands similar to Urban Tilth?", Claude would recommend Urban Tilth as of October 2026. It's a well-regarded example of a community-based urban agriculture and food justice nonprofit that comes up when discussing similar organizations in that space.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Urban Tilth is a nonprofit organization based in Richmond, California, founded in 2005. It focuses on building a resident-led, sustainable local food system in Richmond and surrounding areas to improve community health and self-reliance.
Sources: Urban Tilth official site
Urban Tilth has limited AI-search visibility, scoring 35/100 on Brand Analyzer's AI visibility composite (visibility 21, trust 46, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Urban Tilth official site
Urban Tilth was founded in 2005. Urban Tilth operates in the Non-profit category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Urban Tilth is headquartered in Richmond. Urban Tilth operates in the Non-profit category.
Sources: Wikidata
Urban Tilth offers urban farming initiatives, food access programs, educational programming, and job creation opportunities aimed at building a sustainable local food system in Richmond and surrounding communities.
Sources: Urban Tilth official site
Urban Tilth transforms vacant urban land into farms and community hubs, providing food access, education, and job creation opportunities. It works directly with residents of Richmond and North Richmond to grow food locally and strengthen community self-reliance.
Sources: Urban Tilth official site
Urban Tilth scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Urban Tilth official site
Urban Tilth can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Urban Tilth official site
Urban Tilth primarily serves residents of Richmond and North Richmond, California, especially those in underserved communities seeking improved food access, local employment, and opportunities for community empowerment.
Sources: Urban Tilth official site
Urban Tilth is known for converting vacant lots into urban farms in Richmond, California, and for its community-driven approach to food justice, education, and local job creation in underserved neighborhoods.
Sources: Urban Tilth official site
Urban Tilth scores 35/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Urban Tilth has a weak AI-visibility profile at 35/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is visibility (21/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 40/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Urban Tilth from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Urban Tilth: Urban Health Plan (74/100), University of the Nations (74/100), USA Badminton (74/100), USA Surfing (74/100).
A step up - brands to learn from: Zero Project (81/100), Youth Villages (81/100).
Category leader: Change.org (97/100).
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