Jouw dagelijkse dosis fashion en beauty
Vogue NL (vogue.nl) scores 89 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Media & Entertainment brands, Fashion & Apparel brands, in the 96th percentile of 24027 Media & Entertainment brands.
Vogue NL is the Dutch edition of Vogue, the American fashion and lifestyle magazine founded in 1892 and owned by Condé Nast. The platform delivers daily content on fashion, beauty, culture, and living, combining Vogue's international authority with locally relevant news and trends. It targets fashion- and culture-conscious readers in the Netherlands, primarily women, interested in the latest developments in fashion, beauty, film, TV, and lifestyle.
| Brand Name | Vogue NL |
|---|---|
| Domain | vogue.nl |
| Industry | Media & Entertainment, Fashion & Apparel |
| Founded | 1892 |
| Headquarters | Times Square |
| Parent Company / Owner | Condé Nast |
| Main Competitors | Elle (91/100), Harper's Bazaar (84/100), Marie Claire (85/100), Grazia (85/100), LINDA. (85/100), InStyle (88/100) |
Moz Domain Authority 70/100 vs category average 52 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Vogue NL appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Jouw dagelijkse dosis fashion, beauty, cultuur, living & meer - blijf op de hoogte van de nieuwste trends en het laatste nieuws op Vogue.nl." (Meta description: 24 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is NL-only, limiting citation in English-language AI answers.
Detected tech stack: Apache, WordPress, Ghost.
Social footprint: verified profiles on Instagram, X (Twitter), LinkedIn, YouTube, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Vogue NL?", Claude could identify the brand as of October 2026. Vogue NL is the Dutch edition of Vogue magazine, covering fashion, beauty, and culture for a Netherlands-based audience through its website and print publication. Best known for Being the Dutch-language edition of the iconic international Vogue fashion magazine franchise.
When asked "Best brands similar to Vogue NL?", Claude would recommend Vogue NL as of October 2026. It's a recognized national edition of a globally influential fashion media brand, so it's worth mentioning for fashion and lifestyle coverage specific to the Dutch market.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Vogue NL's main competitors in Media & Entertainment: Elle (91/100), Harper's Bazaar (84/100), Marie Claire (85/100), Grazia (85/100), LINDA. (85/100).
Sources: Brand Analyzer scan
Vogue NL has moderate AI-search visibility, scoring 52/100 on Brand Analyzer's AI visibility composite (visibility 43, trust 60, recommendation 58). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Vogue NL official site
Vogue NL was founded in 1892. Vogue NL operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Vogue NL is headquartered in Times Square. Vogue NL operates in the Media & Entertainment category.
Sources: Wikidata
Vogue NL scores 58/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Vogue NL official site
Vogue NL is the Dutch-language edition of Vogue, the internationally renowned American fashion and lifestyle magazine. It is published online at vogue.nl and is owned by Condé Nast, the same publisher behind the original Vogue magazine founded in 1892. Vogue NL combines the global prestige and editorial authority of the Vogue brand with content tailored to Dutch readers, covering fashion, beauty, culture, and living.
Sources: Vogue NL official site
Vogue NL provides daily online content covering fashion, beauty, culture, and living. It reports on the latest trends and news in these fields, offering readers in the Netherlands a localized version of the internationally established Vogue editorial format, blending global fashion authority with Dutch-relevant topics.
Sources: Vogue NL official site
Vogue NL can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Vogue NL official site
Vogue NL offers online editorial content including articles, trend reports, and news on fashion, beauty, culture, film, TV, and living. The platform serves as a daily digital publication for readers interested in staying current with developments in these areas.
Sources: Vogue NL official site
Vogue NL is owned by or part of Condé Nast. Vogue NL operates in the Media & Entertainment category.
Sources: Wikidata
Vogue NL is known for being the Dutch edition of the globally renowned Vogue magazine, offering daily updates on fashion, beauty, culture, and living. It leverages the credibility and prestige of the international Vogue brand while delivering content relevant to a Dutch audience.
Sources: Vogue NL official site
Vogue NL is used primarily by fashion- and culture-conscious readers in the Netherlands, predominantly women, who are interested in staying informed about the latest trends in fashion, beauty, film, TV, and living.
Sources: Vogue NL official site
Vogue NL scores 52/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Vogue NL has a limited AI-visibility profile at 52/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (60/100) and its weakest is visibility (43/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 70/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Vogue NL from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Vogue NL: Verbit (89/100), VisitScotland (89/100), VRT (89/100), Washington Examiner (89/100).
A step up - brands to learn from: Yuga Labs (91/100), Yr (91/100).
Category leader: Change.org (97/100).
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