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Arminia Bielefeld (arminia.de) scores 69 out of 100 on Brand Analyzer, placing it in the Developing tier among Sports & Fitness brands, Media & Entertainment brands, in the 21st percentile of 10217 Sports & Fitness brands.
DSC Arminia Bielefeld is a German association football club founded in 1905 and headquartered in Bielefeld. The club aims to engage its fans through high-level football and a strong sense of community. It is rooted in the Ostwestfalen-Lippe region and positions itself as a tradition-conscious club that combines passion, community, and sporting ambition, primarily serving football fans, club members, and supporters from the region.
| Brand Name | Arminia Bielefeld |
|---|---|
| Domain | arminia.de |
| Industry | Sports & Fitness, Media & Entertainment |
| Founded | 1905 |
| Headquarters | Bielefeld |
| Main Competitors | VfL Bochum (70/100), SC Paderborn 07, Fortuna Düsseldorf (66/100), Hannover 96 (74/100), FC Schalke 04 (74/100), Borussia Mönchengladbach (77/100), 1. FC Köln (77/100) |
Moz Domain Authority 51/100 vs category average 42 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Arminia Bielefeld appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "DSC Arminia Bielefeld strebt danach, seine Fans mit erstklassigem Fußball und einer starken Vereinsgemeinschaft zu begeistern." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: Microdata (Schema.org), og:title, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Apache.
Social footprint: verified profiles on YouTube, Instagram, X (Twitter), GitHub; no detected presence on Facebook, LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Arminia Bielefeld?", Claude could identify the brand as of October 2026. Arminia Bielefeld, officially DSC Arminia Bielefeld, is a German football club based in Bielefeld, North Rhine-Westphalia, known for its history of yo-yoing between the Bundesliga and lower divisions. Best known for Being a historic Bundesliga yo-yo club known for frequent promotions and relegations.
When asked "Best brands similar to Arminia Bielefeld?", Claude would recommend Arminia Bielefeld as of October 2026. It's a well known German football club with a long Bundesliga history, so it would come up naturally in discussions of German football clubs.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Arminia Bielefeld's main competitors in Sports & Fitness: VfL Bochum (70/100), Fortuna Düsseldorf (66/100), Hannover 96 (74/100), FC Schalke 04 (74/100), Borussia Mönchengladbach (77/100).
Sources: Brand Analyzer scan
Arminia Bielefeld has limited AI-search visibility, scoring 35/100 on Brand Analyzer's AI visibility composite (visibility 35, trust 30, recommendation 42). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Arminia Bielefeld official site
Arminia Bielefeld was founded in 1905. Arminia Bielefeld operates in the Sports & Fitness category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Arminia Bielefeld is headquartered in Bielefeld. Arminia Bielefeld operates in the Sports & Fitness category.
Sources: Wikidata
Arminia Bielefeld scores 42/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Arminia Bielefeld official site
Arminia Bielefeld, officially DSC Arminia Bielefeld, is a German association football club based in Bielefeld, founded in 1905. It competes in German football leagues and represents the Ostwestfalen-Lippe region, maintaining a long tradition in German football.
Sources: Arminia Bielefeld official site
Arminia Bielefeld can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Arminia Bielefeld official site
Arminia Bielefeld operates as a professional football club, fielding teams that compete in German league and cup competitions. It organizes matches, trains players, and engages with its fan base and club members to foster a sense of community around the sport, while also representing its home region of Ostwestfalen-Lippe.
Sources: Arminia Bielefeld official site
Arminia Bielefeld's main audience consists of football fans, club members, and supporters, particularly those based in the Ostwestfalen-Lippe region of Germany. These individuals engage with the club through match attendance, membership, and community involvement tied to the team's activities.
Sources: Arminia Bielefeld official site
Arminia Bielefeld scores 35/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Arminia Bielefeld has a weak AI-visibility profile at 35/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (42/100) and its weakest is trust (30/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 51/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Arminia Bielefeld from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Arminia Bielefeld: Aquaparc (69/100), Aquafeed24 (69/100), Arrowhead Golf Club (69/100), Asken (69/100).
A step up - brands to learn from: YUM (71/100), Your School Games (71/100).
Category leader: Complex (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.