Encrypted bandwidth-efficient backup
duplicity (duplicity.us) scores 59 out of 100 on Brand Analyzer, placing it in the Developing tier among Technology brands, SaaS brands, in the 6th percentile of 48873 Technology brands.
Duplicity is an open-source command-line backup tool designed to provide secure, bandwidth-efficient backups of directories. It combines librsync's incremental backup technology with GnuPG encryption to protect data from tampering or spying by remote storage providers. Aimed at system administrators, developers, and technically proficient users, Duplicity creates encrypted, incremental archives rather than full backups each time, reducing storage and transfer costs while maintaining data confidentiality and integrity.
| Brand Name | duplicity |
|---|---|
| Domain | duplicity.us |
| Industry | Technology, SaaS |
| Main Competitors | Duplicati (79/100), BorgBackup (66/100), restic (77/100), rdiff-backup (63/100), Bacula (81/100), Tarsnap (76/100) |
Moz Domain Authority 35/100 vs category average 39 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #2,411,429 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
duplicity appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "To provide a secure and bandwidth-efficient way to back up directories using encrypted, incremental archives." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on GitHub, X (Twitter), LinkedIn, Instagram, YouTube; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is duplicity?", Claude could not identify the brand as of October 2026. I don't recognize a company at duplicity.us specifically; there's a well-known open-source backup tool called 'duplicity', but I can't confirm this domain refers to that project or a distinct company, so it may be too small or niche to be in my training data.
When asked "Best brands similar to duplicity?", Claude would not surface duplicity as of October 2026. I can't confidently recommend a company I don't have verified details about.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
duplicity's main competitors in Technology: Duplicati (79/100), BorgBackup (66/100), restic (77/100), rdiff-backup (63/100), Bacula (81/100).
Sources: Brand Analyzer scan
duplicity has limited AI-search visibility, scoring 29/100 on Brand Analyzer's AI visibility composite (visibility 33, trust 15, recommendation 40). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: duplicity official site
duplicity scores 40/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Technology options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: duplicity official site
Duplicity is an open-source command-line backup utility that creates encrypted, incremental archives of directories. It is designed to provide a secure and bandwidth-efficient method for backing up data, combining incremental backup technology with strong encryption to protect against data tampering or unauthorized access during storage or transfer.
Sources: duplicity official site
Duplicity backs up directories by creating encrypted, incremental archives. It uses librsync to generate space-efficient incremental backups, meaning only changes since the last backup are stored, reducing bandwidth and storage requirements. It then encrypts these archives using GnuPG, ensuring that backed-up data remains confidential and protected from tampering, even when stored on remote or untrusted servers.
Sources: duplicity official site
duplicity can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: duplicity official site
Duplicity offers a single core product: an open-source backup tool that creates encrypted, incremental archives of directories. It combines librsync's incremental backup capability with GnuPG encryption to provide secure, bandwidth-efficient backups, primarily used via command-line interface for backing up files and directories to local or remote storage.
Sources: duplicity official site
Duplicity is known for combining incremental backup efficiency with strong GnuPG encryption, allowing users to securely back up data to remote or untrusted storage without exposing it to spying or tampering. It is recognized in the open-source community as a lightweight, scriptable backup tool favored by system administrators and developers for its combination of security and bandwidth efficiency.
Sources: duplicity official site
Duplicity is used primarily by system administrators, developers, and other technically proficient users who need secure, efficient backup solutions for directories and files. These users typically require command-line tools that can be scripted or automated as part of broader data management and infrastructure workflows, particularly when backing up to remote or potentially untrusted storage locations.
Sources: duplicity official site
duplicity scores 29/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
duplicity has a weak AI-visibility profile at 29/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (40/100) and its weakest is trust (15/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #2,411,429 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 35/100 and thin schema.org structured data. In a live check (October 2026), Claude could not identify duplicity from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to duplicity: DTI (59/100), Dropbox Community (59/100), DVSport Software (59/100), Earth Systems (59/100).
A step up - brands to learn from: Zypp Electric (71/100), 作业帮 (Zuoyebang) (71/100).
Category leader: Hostinger (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.