Gratis upplysning om personer och företag
Merinfo.se (merinfo.se) scores 73 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Other brands, Technology brands, in the 45th percentile of 26368 Other brands.
Merinfo.se is a Swedish website that provides free public information about private individuals, companies, celebrities, addresses, phone numbers, and vehicle ownership. It aggregates income data, credit information, and contact details into a single accessible platform. The service positions itself as Sweden's leading free lookup service for personal and company information, aimed at the general public seeking background information on others.
| Brand Name | Merinfo.se |
|---|---|
| Domain | merinfo.se |
| Industry | Other, Technology |
| Main Competitors | Ratsit (75/100), Hitta.se (86/100), Eniro, Birthday.se, Upplysning.se (67/100) |
Moz Domain Authority 31/100 vs category average 38 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Gratis upplysning om personer, företag, adresser, telefonnummer, fordonsinnehav, kändisar m.m." (Meta description: 10 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, + Microdata, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is SV-only, limiting citation in English-language AI answers.
Detected tech stack: Cloudflare, Vue.
Social footprint: verified profiles on Facebook, X (Twitter), Instagram, YouTube, GitHub; no detected presence on LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Merinfo.se?", Claude could identify the brand as of October 2026. Merinfo.se is a Swedish website that provides public information about individuals and companies, including contact details, addresses, income data, and credit information, similar to services like Ratsit or Hitta.se. Best known for Providing free public records and personal/company lookup information in Sweden.
When asked "Best brands similar to Merinfo.se?", Claude would recommend Merinfo.se as of October 2026. It's a well-known Swedish person and company search service often mentioned alongside similar directories like Ratsit and Hitta.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Merinfo.se's main competitors in Other: Ratsit (75/100), Hitta.se (86/100), Upplysning.se (67/100).
Sources: Brand Analyzer scan
Merinfo.se offers free lookup services for private individuals, companies, celebrities, addresses, phone numbers, and vehicle ownership, including income and credit information where available.
Sources: Merinfo.se official site
Merinfo.se is a Swedish website that offers free access to public information about private individuals, companies, celebrities, addresses, phone numbers, and vehicle ownership records.
Sources: Merinfo.se official site
Merinfo.se has limited AI-search visibility, scoring 27/100 on Brand Analyzer's AI visibility composite (visibility 11, trust 44, recommendation 35). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Merinfo.se official site
Merinfo.se collects and presents publicly available information such as income data, credit information, contact details, addresses, and vehicle ownership for private individuals, companies, and celebrities, making it searchable and free for the general public.
Sources: Merinfo.se official site
Merinfo.se scores 35/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Other options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Merinfo.se official site
Merinfo.se is known for being a free Swedish lookup service that allows users to search for information about people, companies, celebrities, addresses, phone numbers, and vehicles in one place.
Sources: Merinfo.se official site
Merinfo.se can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Merinfo.se official site
Merinfo.se is used by private individuals in Sweden who want to search for information about other people, companies, celebrities, addresses, or vehicles.
Sources: Merinfo.se official site
Merinfo.se scores 27/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Merinfo.se has a weak AI-visibility profile at 27/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (44/100) and its weakest is visibility (11/100). It benefits from open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 31/100. In a live check, Claude could already identify Merinfo.se from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Merinfo.se: Mercado de la Cebada (73/100), Mente Group (73/100), Metal Blade Records (73/100), Metalco (73/100).
A step up - brands to learn from: Zurich Insurance Group (81/100), ZuPreem (81/100).
Category leader: Accenture (97/100).
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