Fédérer pour la transition écologique
ORÉE (oree.org) scores 81 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Non-profit brands, Energy & Utilities brands, Other brands, in the 86th percentile of 29826 Non-profit brands.
ORÉE is a French non-profit organization that federates actors from diverse backgrounds to produce operational solutions for ecological transition. It brings together more than 200 members to co-construct concrete solutions related to biodiversity, circular economy, and CSR reporting. ORÉE positions itself as a multi-stakeholder organization expert in integrating living systems and circular economy principles into corporate strategies, aiming to strengthen the performance and resilience of organizations across various sectors.
| Brand Name | ORÉE |
|---|---|
| Domain | oree.org |
| Industry | Non-profit, Energy & Utilities |
| Main Competitors | Comité 21 (75/100), EpE (Entreprises pour l'Environnement) (75/100), Institut national de l'économie circulaire, CDC Biodiversité, Afnor (87/100), B Lab France |
Moz Domain Authority 41/100 vs category average 46 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #1,793,379 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
ORÉE appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "ORÉE fédère les acteurs de tous horizons pour produire des solutions opérationnelles en faveur de la transition écologique." (Meta description: 18 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 9 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is FR-only, limiting citation in English-language AI answers.
Detected tech stack: Apache, WordPress, Ghost.
Social footprint: verified profiles on X (Twitter), Facebook, Instagram, YouTube, GitHub; no detected presence on LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is ORÉE?", Claude could not identify the brand as of November 2026. I don't genuinely recognize this specific organization called ORÉE at oree.org, likely because it's a smaller or niche non-profit without significant presence in my training data.
When asked "Best brands similar to ORÉE?", Claude would not surface ORÉE as of November 2026. I can't recommend it credibly since I don't have verified information about its mission, programs, or reputation.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
ORÉE's main competitors in Non-profit: Comité 21 (75/100), EpE (Entreprises pour l'Environnement) (75/100), Afnor (87/100).
Sources: Brand Analyzer scan
ORÉE has limited AI-search visibility, scoring 44/100 on Brand Analyzer's AI visibility composite (visibility 31, trust 59, recommendation 50). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: ORÉE official site
ORÉE scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: ORÉE official site
ORÉE is a French non-profit organization that federates stakeholders from diverse sectors to produce operational solutions supporting ecological transition. It functions as a multi-stakeholder platform bringing together businesses, local authorities, and other organizations to collaboratively develop concrete responses to environmental challenges.
Sources: ORÉE official site
ORÉE brings together more than 200 members from varied backgrounds to co-construct concrete solutions in the areas of biodiversity, circular economy, and CSR reporting. It works to help organizations integrate ecological and environmental considerations into their strategies, aiming to strengthen their performance and resilience.
Sources: ORÉE official site
ORÉE can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: ORÉE official site
ORÉE offers a collaborative platform and operational solutions related to biodiversity integration, circular economy practices, and CSR reporting for its member organizations, aiming to help them embed these themes into their corporate strategies.
Sources: ORÉE official site
ORÉE's members and users include companies, local authorities (collectivités), and organizations across various sectors that seek to integrate biodiversity, circular economy, and CSR considerations into their strategic planning.
Sources: ORÉE official site
ORÉE is known for federating a broad network of over 200 members across sectors to collaboratively develop operational solutions for ecological transition, particularly in biodiversity, circular economy, and CSR reporting.
Sources: ORÉE official site
ORÉE scores 44/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
ORÉE has a limited AI-visibility profile at 44/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (59/100) and its weakest is visibility (31/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,793,379 (Tranco) and a Moz Domain Authority of 41/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data. In a live check (November 2026), Claude could not identify ORÉE from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to ORÉE: Ordfront (81/100), Orbis Books (81/100), Observer Research Foundation (81/100), Orlando Family Stage (81/100).
A step up - brands to learn from: Workaway (91/100), WHYY (91/100).
Category leader: Change.org (97/100).
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