Slither, Survive, Dominate the Arena
Snake.io (snake.io) scores 86 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Media & Entertainment brands, Technology brands, in the 93rd percentile of 37755 Media & Entertainment brands.
Snake.io is a free, browser-based online multiplayer video game released in 2016. It reimagines the classic snake game as a competitive battle royale, where players slither to survive, fight worms, and grow to become the biggest worm on a shared leaderboard. The game targets casual gamers of all ages, including kids, teens, and adults, who enjoy quick, social, and competitive multiplayer experiences without needing to download software.
| Brand Name | Snake.io |
|---|---|
| Domain | snake.io |
| Industry | Media & Entertainment, Technology |
| Founded | 2016 |
| Main Competitors | Slither.io (88/100), Agar.io (82/100), Paper.io (80/100), Wormate.io (77/100), Worms Zone.io (71/100) |
Moz Domain Authority 33/100 vs category average 50 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Snake.io has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Snake.io는 생존을 위해 미끄러지듯 이동하면서 벌레와 싸우는 재미있는 온라인 멀티플레이어 게임입니다. 친구들과 함께 새로운 무료 경쟁 스네이크 배틀 로얄을 플레이하는 방법을 배워보세요!" (Meta description: 22 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, FAQ schema, Breadcrumb/Website schema, Product/Article schema, og:title, og:description, og:image, og:type, Twitter cards, canonical.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on Facebook, X (Twitter), YouTube, LinkedIn, Instagram, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Snake.io?", Claude could identify the brand as of October 2026. Snake.io is a free-to-play multiplayer browser game that puts a modern spin on the classic Snake concept, similar in style to slither.io, where players control a growing snake and compete against others online. Best known for Being a popular multiplayer browser-based io game in the style of slither.io.
When asked "Best brands similar to Snake.io?", Claude would recommend Snake.io as of October 2026. It's a recognizable name in the io game genre, so it would come up naturally alongside similar titles like slither.io or agar.io.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Snake.io's main competitors in Media & Entertainment: Slither.io (88/100), Agar.io (82/100), Paper.io (80/100), Wormate.io (77/100), Worms Zone.io (71/100).
Sources: Brand Analyzer scan
Snake.io has moderate AI-search visibility, scoring 56/100 on Brand Analyzer's AI visibility composite (visibility 53, trust 58, recommendation 60). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Snake.io official site
Snake.io scores 60/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Snake.io official site
Snake.io offers a single core product: a free, browser-based multiplayer snake battle royale game. Players compete in real time against other users, growing their snake by consuming resources and defeating opponents, with gameplay centered around leaderboards and social, competitive interaction.
Sources: Snake.io official site
Snake.io is a free, browser-based online multiplayer video game released in 2016. It reimagines the classic snake game as a competitive battle royale where players control a growing worm-like creature and compete against others in real time.
Sources: Snake.io official site
Snake.io provides a multiplayer game experience in which players guide a snake-like creature around a shared arena, battling other worms and obstacles to survive and grow. The game features real-time competition, leaderboards, and the goal of becoming the largest worm on the server, playable for free directly in a web browser.
Sources: Snake.io official site
Snake.io can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Snake.io official site
Snake.io is known for reviving and modernizing the classic snake game format into a fast-paced, competitive multiplayer battle royale. It is recognized for its simple controls, real-time leaderboard competition, and accessibility as a free browser-based game that can be played instantly without downloads.
Sources: Snake.io official site
Snake.io is used by casual gamers across a range of ages, including kids, teens, and adults, who are looking for quick, competitive, and social multiplayer browser games. The game's simple mechanics and free accessibility make it appealing to players seeking short, engaging sessions rather than complex or time-intensive gaming experiences.
Sources: Snake.io official site
Snake.io scores 56/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Snake.io has a limited AI-visibility profile at 56/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (60/100) and its weakest is visibility (53/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: a low Moz Domain Authority of 33/100. In a live check, Claude could already identify Snake.io from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Snake.io: Verve (86/100), Sleeper (86/100), Songfacts (86/100), SONGLYRICS (86/100).
A step up - brands to learn from: Yuga Labs (91/100), Yr (91/100).
Category leader: Change.org (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.