Universitas Negeri Yogyakarta Brand Score: 75/100 - Brand-Ready tier

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Universitas Negeri Yogyakarta (uny.ac.id) scores 75 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Education brands, Government brands, Non-profit brands, in the 58th percentile of 36436 Education brands.

AI Snapshot

Universitas Negeri Yogyakarta (UNY) is a national public university located in Yogyakarta, Indonesia, founded in 1964. Operating under the Ministry of Higher Education, Science, and Technology, UNY focuses on teacher education, sports science, and academic innovation. It aims to produce graduates who are competent, principled, and globally competitive. The university serves prospective and current students, educators, researchers, and the general public interested in higher education and scholarly development in Indonesia.

Key facts about Universitas Negeri Yogyakarta
Brand NameUniversitas Negeri Yogyakarta
Domainuny.ac.id
IndustryEducation, Government
Founded1964
HeadquartersYogyakarta
Parent Company / OwnerMinistry of Higher Education, Science, and Technology
Main CompetitorsUniversitas Pendidikan Indonesia, Universitas Negeri Jakarta, Universitas Negeri Semarang, Universitas Gadjah Mada (86/100), Universitas Sebelas Maret

Evidence

Moz Domain Authority 57/100 vs category average 45 / leader 97 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #41,446 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.

Universitas Negeri Yogyakarta appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.

The homepage meta description reads "Menyelenggarakan pendidikan tinggi berkualitas untuk menghasilkan lulusan yang unggul, berkarakter, dan berdaya saing global." (No meta description) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is ID-only, limiting citation in English-language AI answers.

Detected tech stack: Nginx.

Social footprint: verified profiles on Facebook, X (Twitter), Instagram, YouTube; no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Universitas Negeri Yogyakarta?

Live results from asking a general-purpose AI assistant about the brand, checked November 2026.

When asked "What is Universitas Negeri Yogyakarta?", Claude could identify the brand as of November 2026. Universitas Negeri Yogyakarta (UNY) is a public university in Yogyakarta, Indonesia, originally founded as a teacher training institute (IKIP Yogyakarta) and later transformed into a full university offering education, science, engineering, and social science programs. Best known for Being one of Indonesia's leading state universities for teacher education and training.

When asked "Best brands similar to Universitas Negeri Yogyakarta?", Claude would recommend Universitas Negeri Yogyakarta as of November 2026. It's a well known and respected public university in Indonesia, especially in the field of teacher education, so it would be relevant to mention alongside similar Indonesian state universities.

People Also Ask About Universitas Negeri Yogyakarta

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

What is Universitas Negeri Yogyakarta?

Universitas Negeri Yogyakarta (UNY) is a national public university located in Yogyakarta, Indonesia. Founded in 1964, it operates under the Ministry of Higher Education, Science, and Technology and is classified within the education, government, and non-profit sectors. UNY is recognized as a leading state university in Indonesia with a particular emphasis on teacher education, sports science, and academic innovation.

Sources: Universitas Negeri Yogyakarta official site

When was Universitas Negeri Yogyakarta founded?

Universitas Negeri Yogyakarta was founded in 1964. Universitas Negeri Yogyakarta operates in the Education category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Where is Universitas Negeri Yogyakarta headquartered?

Universitas Negeri Yogyakarta is headquartered in Yogyakarta. Universitas Negeri Yogyakarta operates in the Education category.

Sources: Wikidata

Does ChatGPT recommend Universitas Negeri Yogyakarta?

Universitas Negeri Yogyakarta scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: Universitas Negeri Yogyakarta official site

What products or services does Universitas Negeri Yogyakarta offer?

UNY offers higher education programs centered on teacher education (kependidikan), sports science (keolahragaan), and academic innovation. Its offerings include undergraduate and graduate degree programs supported by modern facilities and qualified faculty, aimed at producing graduates who are competent, principled, and globally competitive.

Sources: Universitas Negeri Yogyakarta official site

How can Universitas Negeri Yogyakarta improve its AI discoverability?

Universitas Negeri Yogyakarta can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Universitas Negeri Yogyakarta official site

Who owns Universitas Negeri Yogyakarta?

Universitas Negeri Yogyakarta is owned by or part of Ministry of Higher Education, Science, and Technology. Universitas Negeri Yogyakarta operates in the Education category.

Sources: Wikidata

Who uses Universitas Negeri Yogyakarta?

UNY serves prospective students, current students, educators, researchers, and members of the general public interested in higher education and academic development in Indonesia.

Sources: Universitas Negeri Yogyakarta official site

What is Universitas Negeri Yogyakarta known for?

UNY is known for its focus on teacher education and sports science within Indonesia's higher education system. As a national university based in Yogyakarta, it is recognized for integrating academic programs with practical training in education and athletics, supported by modern facilities and qualified faculty.

Sources: Universitas Negeri Yogyakarta official site

Recommendations

AI visibility

Universitas Negeri Yogyakarta scores 45/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Universitas Negeri Yogyakarta has a limited AI-visibility profile at 45/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (53/100) and its weakest is trust (29/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #41,446 (Tranco) and a Moz Domain Authority of 57/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Universitas Negeri Yogyakarta from memory (November 2026) - a sign these signals are paying off.

Visibility - 53/100

Trust - 29/100

Recommendation likelihood - 48/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Universitas Negeri Yogyakarta: UNT System (75/100), Unscramble.me (75/100), University of Wollongong (UOW) (75/100), Uppsala kommun (75/100).

A step up - brands to learn from: Zymo Research (81/100), Zutobi (81/100).

Category leader: Canva (97/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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