Storytelling Games of Vampiric Horror
World of Darkness (worldofdarkness.com) scores 73 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Media & Entertainment brands, in the 36th percentile of 32370 Media & Entertainment brands.
World of Darkness is a tabletop role-playing game series set in a dark, gothic-punk universe featuring vampires, werewolves, and hunters. It offers immersive, character-driven horror storytelling experiences supported by deep lore and distinct supernatural factions. Designed for both players and Storytellers, the game emphasizes narrative-focused play within a richly detailed dark fantasy setting, appealing to tabletop RPG enthusiasts who enjoy horror and gothic themes.
| Brand Name | World of Darkness |
|---|---|
| Domain | worldofdarkness.com |
| Industry | Media & Entertainment |
| Main Competitors | Dungeons & Dragons, Chaosium (86/100), Paizo (92/100), Modiphius Entertainment (88/100), Free League Publishing (83/100) |
Moz Domain Authority 54/100 vs category average 51 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #422,379 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "World of Darkness" (Meta description too short (3 words). OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Next.js.
Social footprint: verified profiles on YouTube, Instagram, X (Twitter), GitHub; no detected presence on Facebook, LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is World of Darkness?", Claude could identify the brand as of September 2026. World of Darkness is a franchise of gothic-horror tabletop role-playing games created by White Wolf Publishing, including titles like Vampire: The Masquerade, Werewolf: The Apocalypse, and Mage: The Ascension. It has also expanded into video games, novels, and other media set in Best known for Creating Vampire: The Masquerade and the broader gothic-punk tabletop RPG setting.
When asked "Best brands similar to World of Darkness?", Claude would recommend World of Darkness as of September 2026. It's one of the most influential and recognizable brands in horror-themed tabletop and narrative gaming, so it would naturally come up alongside similar RPG or dark fantasy franchises.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
World of Darkness's main competitors in Media & Entertainment: Chaosium (86/100), Paizo (92/100), Modiphius Entertainment (88/100), Free League Publishing (83/100).
Sources: Brand Analyzer scan
World of Darkness is a tabletop role-playing game series set in a dark, gothic-punk world populated by vampires, werewolves, and hunters. It is designed for immersive, character-driven horror storytelling, combining supernatural mythology with narrative-focused gameplay for players and Storytellers.
Sources: World of Darkness official site
World of Darkness has limited AI-search visibility, scoring 27/100 on Brand Analyzer's AI visibility composite (visibility 22, trust 29, recommendation 32). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: World of Darkness official site
World of Darkness offers tabletop role-playing game products centered on horror and gothic-punk themes, including game systems and settings featuring vampires, werewolves, and hunters. These products provide detailed lore, faction-based character options, and storytelling systems intended for use by players and Storytellers in immersive narrative campaigns.
Sources: World of Darkness official site
World of Darkness provides tabletop role-playing game systems and settings that allow players and Storytellers to create and experience dark, gothic-punk horror narratives. It offers detailed lore, distinct supernatural factions such as vampires and werewolves, and rules frameworks that support character-driven storytelling.
Sources: World of Darkness official site
World of Darkness scores 32/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority.
Sources: World of Darkness official site
World of Darkness is known for its gothic-punk horror setting featuring supernatural factions like vampires, werewolves, and hunters, as well as its emphasis on deep lore and character-driven, narrative-focused role-playing rather than combat-centric gameplay.
Sources: World of Darkness official site
World of Darkness can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: World of Darkness official site
World of Darkness is used by tabletop role-playing game enthusiasts and Storytellers who are interested in dark fantasy and horror narratives. Its audience includes players who enjoy immersive, character-driven storytelling within a gothic-punk setting populated by supernatural factions.
Sources: World of Darkness official site
World of Darkness is popular among tabletop RPG enthusiasts for its richly detailed, character-driven horror storytelling, its distinct supernatural factions such as vampires and werewolves, and its immersive gothic-punk setting that supports deep narrative-driven play for both players and Storytellers.
Sources: World of Darkness official site
World of Darkness scores 27/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
World of Darkness has a weak AI-visibility profile at 27/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (32/100) and its weakest is visibility (22/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #422,379 (Tranco) and a Moz Domain Authority of 54/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify World of Darkness from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to World of Darkness: World Construction Network (73/100), Word Vancouver (73/100), World Rugby Museum (73/100), Wormser Zeitung (73/100).
A step up - brands to learn from: Zoom (81/100), Znews (81/100).
Category leader: Change.org (97/100).
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