Track food, fitness, and fasting
Yazio (yazio.com) scores 83 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Healthcare brands, Sports & Fitness brands, SaaS brands, in the 84th percentile of 8464 Healthcare brands.
Yazio is a calorie tracking and nutrition application available on Android and iOS. It helps users pursue healthy eating and weight loss through personalized nutrition and fitness tracking, combining AI-powered photo tracking, barcode scanning, and flexible fasting plans. Positioned as an all-in-one food, fitness, and fasting tracker, Yazio offers personalized plans and reports being trusted by over 100 million users. The app targets individuals seeking to lose weight, eat healthier, and build sustainable fitness and fasting habits.
| Brand Name | Yazio |
|---|---|
| Domain | yazio.com |
| Industry | Healthcare, Sports & Fitness |
| Main Competitors | MyFitnessPal (86/100), Lose It! (90/100), Noom (92/100), Cronometer (84/100), Lifesum (86/100), FatSecret (87/100), Fastic |
Moz Domain Authority 55/100 vs category average 40 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #33,538 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Yazio is your app for healthy eating and weight loss. With Yazio, you" (Meta description: 13 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, Vue.
Social footprint: verified profiles on Instagram, Facebook, X (Twitter), LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Yazio?", Claude could identify the brand as of September 2026. YAZIO is a nutrition and calorie tracking app that helps users log food intake, track macros, and monitor weight loss or fitness goals. It's a German-based company offering both free and premium subscription versions with features like recipe suggestions and fasting trackers. Best known for Calorie and nutrition tracking app with an intermittent fasting feature.
When asked "Best brands similar to Yazio?", Claude would recommend Yazio as of September 2026. It's a well-known competitor to apps like MyFitnessPal in the calorie tracking and diet space, so it would be relevant to mention.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Yazio's main competitors in Healthcare: MyFitnessPal (86/100), Lose It! (90/100), Noom (92/100), Cronometer (84/100), Lifesum (86/100).
Sources: Brand Analyzer scan
Yazio offers a mobile application for iOS and Android that provides calorie and nutrition tracking, AI-powered photo-based food logging, barcode scanning for packaged foods, personalized diet and nutrition plans, and flexible intermittent fasting plans and tracking tools.
Sources: Yazio official site
Yazio is a calorie tracking application available for Android and iOS devices, designed to support healthy eating and weight loss.
Sources: Yazio official site
Yazio has limited AI-search visibility, scoring 35/100 on Brand Analyzer's AI visibility composite (visibility 23, trust 29, recommendation 63). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Yazio official site
Yazio helps users track food intake, calories, and fitness activity, offering personalized nutrition and fasting plans. It includes AI-powered photo tracking and barcode scanning to log meals, and provides tools for flexible fasting schedules to support weight loss and healthy eating habits.
Sources: Yazio official site
Yazio scores 63/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Yazio official site
Yazio can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Yazio official site
Yazio is used by individuals seeking to lose weight, eat healthier, and build sustainable fitness and fasting habits through personalized digital tracking tools.
Sources: Yazio official site
Yazio is known for being an all-in-one food, fitness, and fasting tracking app that combines calorie counting with AI-powered photo recognition, barcode scanning, and personalized fasting plans, reportedly used by over 100 million users.
Sources: Yazio official site
Yazio's popularity stems from its all-in-one approach that combines calorie and food tracking with AI-powered photo recognition, barcode scanning, and flexible fasting plans. Its personalized plans and broad feature set appeal to users seeking a simple, flexible, and sustainable way to manage weight loss and healthy eating, contributing to its reported user base of over 100 million.
Sources: Yazio official site
Yazio scores 35/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Yazio has a weak AI-visibility profile at 35/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (63/100) and its weakest is visibility (23/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #33,538 (Tranco) and a Moz Domain Authority of 55/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Yazio from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Yazio: WorkCare (83/100), Winix America (83/100), Yon-Ka (83/100), YPrime (83/100).
A step up - brands to learn from: Zoetis (91/100), theSkimm (91/100).
Category leader: Booksy (96/100).
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