Ireland's youth information and support platform
spunout (spunout.ie) scores 83 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Non-profit brands, Healthcare brands, Education brands, in the 89th percentile of 21684 Non-profit brands.
spunout is an Irish non-governmental organisation that provides information and support to young people in Ireland. It covers topics including mental health, relationships, education, work, and money, and offers free 24/7 text support. The content is youth-created and youth-focused, positioning spunout as a trusted resource for young people navigating life challenges in Ireland.
| Brand Name | spunout |
|---|---|
| Domain | spunout.ie |
| Industry | Non-profit, Healthcare |
| Main Competitors | Jigsaw (89/100), ReachOut (78/100), YoungMinds (84/100), Childline, Samaritans (85/100), BeLonG To Youth Services (83/100) |
Moz Domain Authority 51/100 vs category average 47 / leader 98 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #580,019 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Information and support for young people in Ireland on mental health, sex and relationships, education, work and money, plus free 24/7 text support." (Meta description: 23 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on Instagram, Facebook, LinkedIn, GitHub; no detected presence on X (Twitter), YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is spunout?", Claude could identify the brand as of October 2026. spunout.ie is an Irish youth information website and non-profit that provides free, factual content on topics like mental health, physical health, relationships, education, work, and rights, created with input from young people themselves. Best known for Being Ireland's go-to online youth information platform covering mental health and wellbeing topics for young people.
When asked "Best brands similar to spunout?", Claude would recommend spunout as of October 2026. It's a well-established and trusted resource in Ireland for youth-focused information, especially around mental health, so I'd mention it for anyone asking about youth non-profits or support services in that region.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
spunout's main competitors in Non-profit: Jigsaw (89/100), ReachOut (78/100), YoungMinds (84/100), Samaritans (85/100), BeLonG To Youth Services (83/100).
Sources: Brand Analyzer scan
spunout offers informational content on mental health, sex and relationships, education, work, and money, tailored specifically for young people in Ireland. It also provides a free 24/7 text support service for those needing immediate assistance.
Sources: spunout official site
spunout is an Irish non-governmental organisation that provides information and support to young people in Ireland. It focuses on topics such as mental health, relationships, education, work, and money, and is known as a youth-driven information and support platform.
Sources: spunout official site
spunout has limited AI-search visibility, scoring 46/100 on Brand Analyzer's AI visibility composite (visibility 26, trust 62, recommendation 61). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: spunout official site
spunout provides free, youth-created content and resources covering mental health, sex and relationships, education, work, and money for young people in Ireland. It also offers a free 24/7 text support service for those seeking immediate help.
Sources: spunout official site
spunout scores 61/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Non-profit options. Recommendation depends on crawlability, structured data, and category authority.
Sources: spunout official site
spunout is used by young people in Ireland seeking information and support on topics such as mental health, relationships, education, employment, and personal finances.
Sources: spunout official site
spunout is known for being a youth-focused and youth-created information platform in Ireland, offering guidance on mental health, relationships, education, and finances, along with a free 24/7 text support service.
Sources: spunout official site
spunout can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: spunout official site
spunout scores 46/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
spunout has a limited AI-visibility profile at 46/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (62/100) and its weakest is visibility (26/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #580,019 (Tranco) and a Moz Domain Authority of 51/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data. In a live check, Claude could already identify spunout from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to spunout: Minnesota Spokesman-Recorder (83/100), Council for Exceptional Children (83/100), Society for Risk Analysis (83/100), StandUp For Kids (83/100).
A step up - brands to learn from: Workaway (91/100), WHYY (91/100).
Category leader: Change.org (97/100).
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